I came accross a paper Faria, Herrera de Figueiredo, Sykora, Vrto: An improved upper bound on the crossing number of the hypercube that proves half of this, getting the correct upper bound.
Improved upper bound
I came accross a paper Faria, Herrera de Figueiredo, Sykora, Vrto: An improved upper bound on the crossing number of the hypercube that proves half of this, getting the correct upper bound.